Artist Approach Co.
Artist Approach Co. By Shradha Sharma
Artist Approach Co. is a service-based creative practice founded by Shradha Sharma. The name reflects a philosophy: approaching every project with the depth, intuition, and intentionality of an artist while balancing strategic thinking and refined execution.
Shradha works at the intersection of creative strategy, branding, digital development, and contemporary visual storytelling. Her approach treats design as more than aesthetics; it is a tool for shaping perception, communicating purpose, and building lasting identity. Every project is approached through narrative, psychology, and concept development to create work that feels both visually compelling and strategically grounded.
Whether you’re developing a brand, need professional photography, or exploring a new concept, Artist Approach Co. welcomes collaborations that value originality, innovation, and modern image-making.
The Ventures
Shradha stays at the forefront of the creative economy through three distinct brands:
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Artist Approach Co. 2021- Current : A multidisciplinary practice where she helps startups and established brands scale through integrated design, branding, and multimedia production.
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The Bodhi Press 2022 - Current : An eco-conscious lifestyle brand focused on sustainable, handmade products. The brand works in direct partnership with global artisans and underserved communities to prioritize ethical craftsmanship.
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A for Arpana 2025 - Current : A bespoke jewelry brand designed in NYC and handcrafted in Nepal. Shradha leads product development and global logistics, bridging the gap between traditional heritage and modern luxury.
Selected Milestones
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Production & Advocacy (2021) Produced the nationally broadcast Good Times Tribute TV Special and the Good Times Pay-Per-View Show for the #WeWomen Empowerment Movement, managing large-scale media assets with a social mission.
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Studio Direction (2016–2020) Co-founded and directed Afactory Studio, where she curated exhibitions, developed educational workshops, and led a successful artist residency initiative.
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Exhibition History Her work has been showcased in galleries across the United States, reflecting a career-long commitment to fostering meaningful connection through art and design.